Wireside News & Events
We’re excited to welcome two new team members – Brittney Jubert and Kelley Blanchard – to Wireside! Brittney joins us as an Assistant Account Executive and Kelley is our new Operations Manager. Both ladies are Virginia Commonwealth University alumni and have wonderful skills and experiences to contribute to the team.
Before joining Wireside, Brittney was a freelance consultant and held several public relations and marketing internships within the automotive, wedding and film production industries. Kelley has a background in business management and marketing having owned and operated New Normal Apparel Company.
Get to know more about Brittney and Kelley here!
Brad Phillips, author of the best-selling book The Media Training Bible and one of the world’s top media trainers, will be joining PRSA Richmond via Skype to cover a series of media relations topics. Read More
Each month in 2016, you will have the opportunity to learn about 3 members of the Gather family. Each speaker will share what problem their business solves, what obstacles they have overcome, and what their growth plans are. Read More
The Economist Intelligence Unit webinar: “The Global Outlook for 2016: exploring global risks and opportunities for the year ahead”
Join us on Thursday, 28th January 2016 at 3-4pm Greenwich Mean Time (10-11am Eastern Standard Time), when our experts will guide you through the biggest geopolitical, economic and financial opportunities and risks to the global economy in the new year.
PRSA Webinar: “A Tech PR Trifecta”
How to Build Great Relationships With Tech Journalists, Understand Current Media Trends and Secure Top Feature Placements for Your Clients. This webinar will be a candid conversation with the industry’s most influential technology editors on how to win the hearts and minds of reporters (and readers), and more ink in their magazines. Our panel of journalists will cover best practices for engaging media, personal communications preferences, and story interests and beats, as well as how to build those elusive “relationships” that we all seek. This session also will cover tips for writing the most effective subject lines and pitches, and the essential elements reporters look for. You’ll learn:
· What’s changed in the newsroom and the role of editor vs. reporter.
· Elements of a successful pitch and an irresistible subject line.
· How to engage reporters via timing, topics and channels.
· Tips for pitching by email and phone, and social media dos and don’ts.
· The ins and outs of embargoes, desk-side briefings and press conferences.
· Examples of the best and worst of public relations.